Editco.net

Well it's just a promotion innit, albeit a capable effort for a News Int. ticket offer for Alton Towers?

Is there really such a dearth of good work in adland?

Well that's enough queries. I suppose the answer's 'yes.'

Ariana Huffington, of the big online news and comment site The Huffington Post, addressed US advertisers today with her message that empathy and engagement was all.

And also found time to point out that Rupert Murdoch's notion that newspaper websites could retreat behind pay walls was so last decade.

Well Arianna, who's a model of re-invention in many different ways (she used to be a rabid right winger called Stassinopolous) may have a point.

But no-one will really know until Rupert calls all out war on Google and those impertinent online readers who who are prepared to soak up the Sun's words of wisdom without paying for the privilege.

And here they are.

Glad they've included the McVitie one, very popular with Editco readers.

Hands is the boss of Terra Firma, the private equity company that bought EMI, who former Velvent Undergrounder Cale once recorded for, for £4.2bn in a fit of greed-induced hubris.

Hands thought he would cut EMI down to size and make a packet. Instead the fat financier is looking down the barrel as he runs out of money and sues his bank Citibank for allegedly conning him into the purchase. Here's Cale on the BBC:

Q: "There's been a lot of debate recently about whether EMI - a label you've recorded for - is going to be sold or broken up. How concerned are you by the problems facing the industry?"